Madison Area Sports Commission

Flowers at the Dane County Farmer's Market

Terrace at University of Wisconsin-Madison

Alliant Energy Center

Badger Band

Madison Marathon

With a natural landscape that lends itself to a variety of outdoor sporting opportunities and a plethora of high quality sports venues including Big Ten Sports power, UW Madison, it’s no wonder that Madison has become a hot spot for some incredible national and international sporting events!

In the recent past, the ESPN Great Outdoor Games, World Cup Short Track Speedskating, USA Cycling Collegiate and Cyclo-cross National Championships, USA Ultimate Collegiate National Championships, AAU National Taekwondo Champisionships and NCAA Men’s Basketball Regional Finals have all called Madison home. From Championship Rodeos to Musky Tournaments to the annual Ironman Wisconsin and 15 WIAA high school championships and the National Kidney Foundation's 2010 U.S. Transplant Games, this destination has proven to be a sports-hungry community with an appetite for mainstream, silent and unique sports events.

The City of Madison maintains over 6,000 acres of parkland, including disc golf courses, ice rinks, beaches and cross-country ski trails. Our city is uniquely located on an isthmus between Lakes Mendota and Monona, part of the Madison chain of lakes, and is a popular destination for boaters, fishers and other water sport enthusiasts. Madison and Dane County also offer 20 premier golf courses and more than 150 miles of bike trails, making the most of our picturesque rolling landscape.

The best part? Your athletes and fans will love what Madison has to offer before and after the event itself! Fantastic shopping, restaurants and nightlife in “The Friendliest City in the Midwest” (Midwest Living Magazine) will make your event a complete success. For a destination that goes beyond your imagination, pick Madison and learn what Going Beyond really means. Visit our website through the link above, or contact our staff to start planning your winning event!

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  • 615 E Washington Ave.
  • Madison, WI 53703
  • Contact: Jamie Patrick
  • Toll Free: 800-373-6376
  • Visit Website

Featured Events

  • Ironman Wisconsin
  • ESPN Great Outdoor Games
  • World Cup Short Track Speedskating
  • USA Cycling Collegiate National Championships
  • USA Cycling Cyclo-cross National Championships
  • USA Cycling Amateur & Para-cycling Road National Championships
  • US Lacrosse Central Championships
  • USA Ultimate Collegiate National Championships
  • AAU National Taekwondo Championship
  • NCAA Men's Basketball Regional Finals
  • U.S. Transplant Games

General Information

  • Number of lodging rooms: 9,000
  • Population: 240,323
  • Metro area population: 568,593
  • Closest major metro: Milwaukee
  • Largest room block: 250
  • Largest single event facility: 255,000

Destination Services Offered

  • Area information/materials
  • Housing search/assistance
  • Bid presentation/support
  • Itinerary/activity recommendations
  • Facility information/referrals
  • Meeting/event planners kit
  • Promotional material and support
  • Event planning assistance
  • Public relations assistance
  • Site Inspections
  • Visitor assistance
  • Welcome packages/assistance

Mileage Information

Chicago: 120.92 miles Southeast
Milwaukee: 74.54 miles East
Minneapolis: 234.1 miles Northwest
*Geographic miles, not driving miles.

Airport Mileage Information

Dane County Regional (Madison, WI): 4.52 miles Northeast
General Mitchell Int'l (Milwaukee, WI): 75.32 miles East
O'Hare (Chicago, IL): 106.9 miles Southeast
Austin Straubel Int'l (Greenbay, WI): 115.9 miles Northeast
MSP Int'l (Minneapolis, MN): 228.63 miles Northwest
Duluth Int'l: 293.16 miles Northwest
*Geographic miles, not driving miles.